About

Maureen Costello
I’ve spent my career exploring what makes trends relevant and what makes classics stand the test of time, while finding the best ways for professionals to use them to their best advantage. Aesthetic appreciation not only makes our world more fulfilling and enjoyable, but can also be a valuable tool for standing out in a crowd, whether it’s mingling at a casual event or making that all-important presentation. I’ve seen all kinds of aesthetic dos and don'ts, but the dos that always impress me are the ones where people take a look at something beautiful and truly make it their own. By exploring some of the latest dos, I’m looking to spotlight things that you can use to make your day brighter, your visual brand more effective, and your world a little bit richer.

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20
Feb

Last December I met former Tatler Magazine editor and book author, Helena Matheopoulous. What splendor in red! As we celebrate the heart health of women in this month of love--let's wear red. It is a reminder of our inner passion and outer panache. Helena's latest book is: Fashion Designers at the Opera.

Queen Elizabeth & Image Launch  

Steve Jobs will forever be remembered for the creative genius he brought to the world, but he is also on his way towards becoming a cultural, recognizable icon of the high-tech age. His trademark personal uniform of a black mock turtleneck and jeans is in itself on its way to icon status. Reportedly, German designer Von Rosen provided Jobs with his black iconic turtleneck for his last public appearance, and ever since the company has been keeping up with an astronomical increase in demand ...

Trench coats are staples in both a male and a female wardrobe; a perfect piece for fall and spring, especially worth making an investment – it’s a timeless, classic piece.  More commonly associated for women with the ultimately simplistic chic look of Audrey Hepburn in Breakfast at Tiffany’s, trench coats have been a must-have on every woman’s list ever since. But for men, you don’t have to look like the cartoon detective Dick Tracy in order to wear a trench; it’s all about picking the right fit, color, and style that suits you. Make sure when finding the right trench ...

19
Oct

Jamie Turquie solved the problem of bulky layered sweaters when she cut up her button down shirt, leaving only the collar exposed – the Topping was created. A Topping is an effortless fashion secret used to minimize the uncomfortable bulk that often happens when layering a sweater over a button down shirt. The look is polished and slimming since the weight of your sweater will ensure the Topping won’t shift around while you wear it. The versatility of the Topping makes it perfect for work; they come in the basics of white and black as well ...

Gentry is dedicated to “Life Lived in Details,” and that is a fitting mantra when it comes to dressing well. This gift set, featuring, amongst others, a studded collar pin and a tweed and leather tie, keeps all the accessories a man needs to pull together his suited look in one place. The pieces are classically fresh; the combination of tweed and leather on the tie is perfect for the modern gentleman. Presentation is everything, and Gentry exudes this even from the packaging of the luxe gift set. Gentry’s website also has an interactive “Handbook of Class ...

If you are looking for a wallet that’s going to hold up through all of your travels across the globe, or even if you are just looking to downsize that over-stuffed wallet in a fresh way, Vvego International creates durable, hand built in the USA products that are not only customizable and unique, but built to last. With materials such as leathers, hides, carbon fibers, or glass stranded fibers to select from, you are going to feel the quality right to the very last stitch – a process that takes skilled craftsman days.